Holding Out for A Hero: Article in Screen
In the context of the Lord’s Report, the UKFC “consultation” and 10 Year Anniversary and just the start of a new year, I’ve written a vague
ly provocative thought piece on an alternative direction for UK Film Public Policy in this week’s Screen International.
Titled ‘What We Could Learn from Iron Man’s Masters’, (print edition has the catchier title ‘Holding out for a Hero’) and being an economic analysis of the power of the franchise, the full text can be found here, or by clicking on Iron Man’s big Iron Head. Feedback welcomed.
February 10th, 2010 at 09:55
Really good article. For once, someone with a global vision, who sees and demonstrates that general interest can benefit individuals’ interest. Counter arguments claiming that Marvel franchises do not exist in this country are missing the point.